Game Day Iowa :: About Us

Game Day Iowa started selling University of Iowa licensed products at home football games in 1990. Our original products were stadium cushions, cup, and can holders, which we manufactured. Since that small beginning, we have grown to over 3200 products for Hawkeye fans every where.

Game Day Everyday” has been our slogan, since the very beginning. We support all Hawkeye sports with our retail store and website. We also support the football team at all home, away, and bowl football games.

Game Day Iowa is owned and operated by the Christensen family. I, Ron Christensen, personally guarantee all of our products. If you have any problem, we will take care of it. We are not owned by or affiliated to the University of Iowa. We do, however, work extremely hard to have new and exciting products produced for customers and Hawkeye fans.

We have lived in Iowa City for our entire lives. The Game Day Iowa retail store is located at 805 Second Street, in Coralville, Iowa. Our store is 7100 sq/ft located directly across from Dairy Queen. We are open seven days per week from 10 am to 9 pm, Monday thru Saturday, and 10 am to 6 pm on Sunday.

The top of our website says “located in the Coralville/Iowa City area” for we are proud of being a home grown company that supports our teams. We are truly “Game Day Every Day”, for when you shop with us, you will meet us and join our ever increasing list of customers and friends.

The newly improved and larger website is the result of many ideas and requests from our customers to meet their needs. We are working to make all of our products available in an easily accessible format. All of our suppliers have been given the opportunity to add additional licensed Hawkeye products to increase our selection.

Feel free to contact us with suggestions or ideas to improve our operation. We are doing this for Hawkeye fans every where, and want to be the best we can be for all of you.

Game Day Iowa has and is working hard to earn your respect and ongoing business. Remember us as you source for Hawkeye products all year long. We love what we do and we love being Hawkeyes!!!